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For Immediate Release Contact: Jordana Stern
National Down Syndrome Society
212-763-4362/jstern@ndss.org
Join The National Down Syndrome Society this March 21 to Celebrate World Down Syndrome Day
NDSS & The My Great Story Campaign invite you to celebrate World Down Syndrome Day.
New York, NY- March 1, 2011.
On March 21, the National Down Syndrome Society (NDSS) will celebrate
World Down Syndrome Day (WDSD) to honor and celebrate the
accomplishments and achievements being made by people with Down
syndrome.
NDSS
invites you to join the global celebration of spreading messages of
acceptance and inclusion for people with Down syndrome throughout your
media outlet during the month of March. Below are some initiatives you
can get involved in:
- The My Great Story
(MGS) public awareness campaign seeks to ignite a new way of thinking
about people with Down syndrome by collecting inspirational stories told
by people with Down syndrome and their family members, friends,
colleagues, and many others. NDSS has added a new category in honor of
WDSD to promote storytelling in spirit 3-21. NDSS encourages you to
post, tweet and blog about the MGS campaign, and promote reposting,
retweeting and more sharing amongst your readers.
- Watch the five MGS Celebrity PSAs
or post them to your media outlet's website. These PSAs star Actor John
C. McGinley, TV Hosts Meredith Vieira and Nancy O'Dell, Self-Advocate
and Actor Chris Burke.
- Get the inside scoop with behind the scenes
footage from the My Great Story print ad photo shoot, which features
stories from Sara Wolff, The Public Speaker, and Sujeet Desai, The
Traveler.
- Watch the new NDSS Milestones
video starring four families who reflect on the milestones that their
children have achieved and those they hope they will accomplish.
Down
syndrome is the most commonly occurring genetic condition, in which the
individual has a third copy of the twenty-first chromosome. World Down
Syndrome Day is celebrated on the twenty-first day of the third month of
the year in recognition of this fact. One in every 691 live births is a
baby born with Down syndrome, and it is the most commonly occurring
chromosomal condition. People with Down syndrome attend school, work,
participate in decisions that affect them, and contribute to society in
many wonderful ways.
People with Down syndrome are living longer
than ever before. The life expectancy of individuals with Down syndrome
has increased dramatically in recent decades - from 25 in 1983 to 60
today. Children with Down syndrome are often fully included in social
and educational settings and increasingly go on to graduate high school
and attend postsecondary education programs. While placement in the
workforce remains a struggle, the situation has improved and adults with
Down syndrome have attained a variety of positions, bringing
enthusiasm, reliability and dedication to their jobs.
We encourage you to get involved and help NDSS raise awareness for people with Down syndrome.
Read more at NDSS
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